In July 2025, PhycoLife closed the largest equity crowdfunding raise of FY26. PhycoLife welcomed 790 investors, raising over $1.85m on the OnMarket Platform.

In the modern investment landscape, emotional connection and financial opportunity are no longer mutually exclusive. With the rise of Crowd Sourced Funding (CSF), everyday investors can now back the brands they love not just at the checkout but on the cap table.

Overvaluation occurs when a company sets its valuation higher than what its business fundamentals justify. This can stem from overly ambitious projections, early hype, or a desire to attract greater amounts of investment.

A good CSF Offer Document will be compliant with ASIC’s guidelines and be effectively communicated

In this blog, OnMarket provides their top 8 tips on how to sell your small business to investors. Follow this guide to gain capital funding.